Nelson Guerrero is the Executive Director of the Cannabis Cultural Association. He is a bilingual Ecuadorian-American, who is an alumnus of City University of New York, Lehman College. After successfully educating his traditional, Latin family about the benefits of cannabis, Nelson co-founded the Cannabis Cultural Association in 2016. Through the CCA Nelson works to end the stigma around cannabis use by educating all people, both in English and in Spanish, about the benefits that cannabis offers. The CCA achieved § 501(c)(3) non-profit status in February 2017 and, among other things, emphasizes criminal justice reform, promotes access to medical cannabis, and advocates legalization for adult-use of cannabis. He has coordinated and organized several events for cannabis education, entrepreneurship, and advocacy/activism. Nelson and the CCA are currently plaintiffs suing Attorney General Jeff Sessions and The Drug Enforcement Agency. alongside Alexis Bortell, Marvin Washington, Jose Belen, and Jagger Cote, for the removal of cannabis from the Controlled Substances Act.